13. Danielle McEwan on the power of calm and clarity

Danielle McEwan is a friend who I admire on many levels. In today’s podcast episode I wanted to focus on her creative journey, and some of the lessons she’s learnt while creating her successful homewares brand Tigmi Trading.

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THIS EPISODE FOCUSES ON

• Growing up as the daughter of an artist.

• Moving to the US during a formative age.

• Learning from the deep end. 

• Working in the music industry during the halcyon days.

• Developing artists as brands in the music industry.

• Taking on a retail space before going on a buying trip.

• Using a website as a way to showcase a brand in the way you most want.

• The importance of using imagery to market and catapult your business.

• Trusting your gut in business.

• Growing a team organically.

FEATURED ON THIS EPISODE

• Danielle’s business Tigmi Trading

• Newrybar Merchants

• My book This is Home: The Art of Simple of Living

• Danielle’s mum Sylvia McEwan

• Danielle’s sister Simone McEwan

• Planet Hollywood

• Sony

• Musicians Danielle worked with included Eddie Vedder, Kings of Leon, Bono, Bowie, Springsteen, Beyonce, Destiny’s Child, Oasis

• Harvest Newrybar 

• Tigmi Trading’s Instagram account.

• Business coach Pru Chapman

• Tigmi Trading’s partnership Reforest Now

• Pablo Picasso

• Cy Twombly

• Book - My Brilliant Friend by Eleana Ferrante

• Book - Let My People Go Surfing

• Podcast - Zach Bush on The Rich Roll Podcast.

Come join our Facebook group at ImprintPodcast

Podcast production: Yaga Media